Who else wants to make their business

BULLET PROOF in any economy?

 

Dear friends in business,

Did you know in the last recession that hit our country that we “had to have”, according to the Bureau of Statistics, 75,000 businesses were wiped out?   

These were often decent people who invested a lot of hard work in their business, sacrificed family time, and often had family homes on the line for what they believed in.  



 
Yet at the same time, other businesses made it through the tough times and dips and got through whatever the economy through at them!

What did THEY know, that others don’t?

I can tell you one thing.............They were not any smarter!

Let me explain:-

If times are tough right now, the first thing you have to do is stop beating yourself up!  It’s not your fault. Actually, you’re not that special!

 Many are doing it tough, but it will be the ones that do something about it right now that will survive, even thrive in this or any economy.

I’ll let you in on a SECRET!

You see it’s not the smartest that will survive!

Business books are full of Successful Multi-Millionaires that left school at 15! Plus, there’s plenty of people with loads of university degrees that still go broke!

It’s not the business in the best position that will survive!

You only have to look at the famous baker, Tom O’Toole in Beechworth with a population of around 20,000 people. He runs a multimillion dollar bakery in a small country town selling lamingtons and pies!

It’s not the best product that will survive.

It’s almost arrogant to assume this.  Business history is full of stories of great products that didn’t make it through the dips in the economy. There is one essential ingredient missing. Let’s face it, we all know there are better hamburgers around – but who sells the most?

It’s not the business that has never known tough times!

Infact it’s the opposite.  Many very successful people I have known have gone through tough times, learnt the secrets to get through it and come out leaner and stronger.

 

There is one crucial SECRET that will make a big difference!

But, I’m getting ahead of myself.................

Let me introduce myself. My name is Sharon Tieman, but my peers call me Madame Marketing.

I’m known for cutting through the clutter and finding what works when it comes to marketing.

I've been searching for the best ways to help my friends in business through this tough economic time.

I want to show you the AFFORDABLE ways to make your business Bullet Proof in this economy, in fact....Any Economy. I want to uncover the Fast-track tactics to not only SURVIVE, but THRIVE.

Make no mistake.  There are only 2 ways to go broke in tough times.

 

1. Bad Maths.

2. Bad Marketing.

 

What is Bad Maths?

 Profit Margin not high enough.
Costing not done.
Staff wage blowouts.
Carrying dead stock or too much stock.
No budgets or measuring Advertising.
 

Now, if you have your costing and margins right, then you have Good Maths. If you have trimmed the fat out of your business, and looked at all the places you can cut back, then you have Good Maths. Well done.

 

 Many people in business get this wrong. If you need help with this go and visit your accountant immediately.

 

But you can still go broke.

 

 You see, you need customers to make it all work.  

 

Trimming back your COSTS, including you’re MARKETING, is like cutting out the MUSCLE, not just the FAT.

 

You see......

 

NOTHING HAPPENS, UNTIL A SALE HAPPENS.

I’ll repeat that........

 

NOTHING HAPPENS UNTIL A SALE HAPPENS.

 

There is no use cutting back all your cost, having all your margins right, a fabulous product and NO CUSTOMERS!  You will still go broke.  It will be painful and slow, but it will still happen.

 

You need customers and sales to make it through this tough time. You need customers that want to spend money with you NOW!  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CASHFLOW IS KING!


Customers that spend money put CASH IN YOUR REGISTER instantly.

Ker-ching!

 

So, if you really need help with finding, keeping and getting customers to spend, then you need.......

 


RECESSION PROOF MARKETING

Make no mistake! Recession Proof Marketing strategies do exist. There are shortcut and affordable ways to find customers with CASH ready to spend with your business NOW. And I want to expose them for you.

NEVER has the saying “When the going gets tough, the tough get going” had more meaning than it has right now.

 

“You know, many years ago, I remember when I first started in business. My entrepreneurial Dad said to me, “now you are in business for yourself, you will start getting paid what you are worth” ouch! I made nothing for the first couple of years, but gee I worked hard. Then I found out, the answer is not working hard!”

At the moment, getting customers to spend seems harder than ever. So, if we really are moving in tough times right now, then we must learn the MARKETING TRICKS and learn them fast. I know one thing......the secret is not to work harder!

If anything working harder in tough times is the LAZY way to do business!

Let me explain.....
Tough times bring the vultures from out of the woodwork. You know, the charming good looking sales reps that try and sell you the latest advertising in “wherever”,that nobody reads, or listens to. It all seems like good idea at the time. They prey on your vulnerabilities.

Then the phone never rings, the customers never come, and you’ve just blown a couple of thousands dollars, that you never had to start with, and you’re right back where you started.

But how is that being LAZY?

Well let’s get one thing straight.....It’s not your fault. If someone took the time to show you what worked, so you can stop wasting your money, and just do the stuff that worked, then you wouldn’t have to work so hard.  

You would stop getting talked into advertising that wastes the money, you’ve worked so hard to make.......you’d be better off. You’d be just doing the marketing that works, have more customers and spend less money and less time. Now that has to be a good solution!

But seriously..........who has time? Who has the time to learn what to do?

And who has the money?  That sort of information from experts would cost thousands to learn!

I’ll let you in on a secret. When things start spinning out of control, kinda of like the speed wobbles on your bike as a child, there is one thing you need to do.......

Recess to Re access.

That’s right....STOP, and work out a faster, better way to do it.

Make no Mistake. There is a faster, more cost-effective way to market your business in any economy.
You see one of two things is going to happen. You are either going to have a BREAKDOWN or a BREAKTHROUGH. I vote for a BREAKTHROUGH!

Recession Proof Marketing in tough economies is the ultimate breakthrough!

Let’s face it. The world is NOT going to stop! People will still need to eat out, they will still have gifts to buy people, they will need to replace broken worn out goods. They will still need to celebrate, they will still need to maintain what they have, to move on, move up, move out. Let’s get real!!!!

People are not going to stop spending money altogether! There will still be customers around.

Things will still need fixing,
replacing,
 maintaining.
 People will still have ‘windfalls’ of opportunity and money that they will need to be spent.
I know we are not fooling anyone though - times will still get COMPETITIVE in business!
Some businesses will do “silly” things just to get a sale. Customers will want value - they will shop around. We have to stand out, and we have to still make a PROFIT.

That is why I have found what I consider to be some of the BEST MARKETERS AROUND. Not only are they good at what they do in their own businesses, they know the shortcuts, secrets and answers to affordable, cost effective MARKETING. They have lived and breathed it, and are willing to share it with you.  

 “I just want to thank you. I was able to immediately

implement just one strategy from the many I learnt

which resulted in a sale within 24 hours.”

BEC FRASER www.thecowrie.com.au

Now, this information is not full of ‘text’ book theories to make you feel guilty and work harder at what you already know.  I won’t insult you – or waste your time.   These techniques have been used by real people in business.  On-line and traditional style business!   People that have seen tough times, people that have worked out marketing strategies that will get results in any economy.

I have personally put together these experts so you can learn at your own pace, in your own time, in your own comfort:-

·         No down time away from your business during this crucial time.

·         No time away from your family.

·          No expensive business coaches costing you thousands of dollars.

·         Pass the information around to your entire team. Everyone learns for the 1 price.

·         Don’t miss anything.  Replay the parts you need to hear the most!

 

precise marketing breakthroughs you can implement in your business right now! A home study style course with  4 DVD’s and 4 audio CD’s plus a comprehensive workbook.  

 

Let me introduce the contributors.....

 

Belinda Jackson - Web Chameleon Dip.Marketing

Belinda is at the cutting edge of Online Marketing for Business in Australia. She has been online since '95 and currently works with her clients to improve their online marketing efforts and blow away the competition. Belinda loves to help business owners market themselves and their business through their Websites, Email Marketing and Blogging.

Don’t confuse the Email Marketing that Belinda teaches with spamming or those emails that no one reads. Belinda knows how to be a “WELCOME VISITOR” in any email box. She knows the secrets to marketing any small business online.... She is asked to speak to business groups, and her success rate for her clients is way above any industry standards. The advice she will deliver at this one day event is worth thousands of dollars and could make you that sort of money back straight away.

Here’s just a snapshot of what you will learn during Belinda's presentations;

Easy Steps to Successful Online Marketing!

Marketing your business online is one of the smartest ways to market in this tough new economy. The cost is low and yet the results can be extraordinary. With millions of websites online, can your prospects easily find yours? And if they find you, does your online presence work for you?

Are you converting website visitors into real leads that you can follow up with? Are you building relationships with prospects and clients through regular communications?

Come along to this presentation to learn simple and effective Online Marketing strategies.

A Simple 3 step Formula for Online Marketing Success
The secrets to getting your website found on Search engines - ultimate low cost lead generation!
How to optimise your web presence for RESULTS
The most effective way to convert website visitors into customers
The Power of Email Marketing: What, how and why it could work for you


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Janet Beckers - Wonderful Web Women B.A.

Janet is the ultimate expert in Leverage. I’m not talking about turning water into wine here. I’m talking grabbing a disproportionate amount of the customers that are out there in some of the most cost effective marketing strategies I’ve ever seen. If customers are scarce at the moment, then no-one has told Janet. She will uncover strategies and techniques to build up your customers list fast, getting them spending more, with more profit for you.

I’ve practically begged Janet to reveal one of her other gems of marketing wisdom. Janet will show you how to tap into the knowledge in your head and make it into a product. This sort of information is in demand and is arguably one of the most profitable products around. Her techniques and experience are so simple to apply and have resulted in her being asked to speak at Marketing conferences in the United States. We are lucky to have her as part of our team. Don’t miss this opportunity to learn some of the most cost-effective strategies around.

Turn Your Knowledge Into Passive Income (Quickly & Easily)

On the day that Janet launched Wonderful Web Women she had no list, no money and no track record. Within 8 weeks she had built a community of thousands of people world-wide, matched her previous 12 months income and won an award for best membership site.
That was just the first 8 weeks.

Janet will share with us the system she used to grow her business so quickly and how you can use the same techniques in your own niche.

Here's just a few of the things you will learn during Janet's presentation

How to turn your marketing from a cost centre to a profit centre
3 reasons why people buy – and which reason will make you the most money
How to turn your knowledge into passive income – in one hour
How to leverage that one hour into 17 different products you can sell over and over
How to get industry experts to create your products for you – for free


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Lynn Crow - B.A.

With a Bachelor of Arts Degree in Public Relations and Psychology, Lynn Crow really knows what makes people tick. Having worked in marketing & sales for a number of large multinational companies including, Australia’s Wonderland, Wordperfect,/Novell and Rhone Poulenc International, the latter as NSW Customer Service Manager. Lynn has developed a passion for customer service and client relationship building.

This commitment to her customer service principles, and the use of an innovative strategic alliance system, has seen Lynn and her husband Matthew take their company from a small run down business and turn it into a leading business rivalling the larger players in the market.

Circle your Wagons – A guide to Strategic Alliances

In today’s small business environment we are besieged by all manner of attack from many different quarters. It is hard to know which way to turn and what you should spend your money on to generate sales and decrease costs.

Now is certainly the time to band together with like-minded businesses to Circle your Wagons and support each other………and save money! Lynn will also expand on her easy to follow, no pressure sales closing strategies – after all, why spend the money, and not close the sale!

In this presentation you will learn to

Identify possible strategic alliances and use them to mutual advantage.
Cut your advertising spend by up to 50% and receive free leads.
Use your relationships with other businesses to support you both financially and emotionally.
Increase your sales through effective, no cost customer service techniques.


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Carolyn Dufton Dip. Business (franchising)

Franchising may not be the first thing that springs to mind when thinking about Recession Proof Marketing. However if the thought as ever crossed your mind, then it actually is an ideal time to start getting systemised.

Carolyn has a wealth of small business experience, and many years of hands on franchising experience. She’s certainly not “all talk”, in fact Carolyn built a business from conception, franchised it into a network 25 units within 8 years and then sold it successfully to one of her franchisees who has since taken it to a network of over 50 franchises.

Her formal qualification in franchising has complimented her practical experience, making her an expert in the operations side of franchising.

You will be delighted by Carolyn’s warm and humorous approach to business matters and will find her “take” on recession proof marketing refreshingly different and of huge value.

Her passion is for helping others succeed in business and her practical advice will assist you along this path.

You will learn:-

Why a recession can be the perfect time to franchise your business
How franchising can provide you with a safety net in times of recession
How franchising can actually save you money!

 How to systemise like a franchise to save yourself time, money & resources.


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Sharon Tieman – Madame Marketing Dip.Marketing

I plan to share with you my strategies on how I now get over 10 times back what I invest in marketing and advertising. My formula is simple and easy to apply to any business. I will cut through the clutter, and just show you what works.

Recently I was featured as only 1 of 14 in Dale Beaumont’s best seller “Secret’s of Marketing Expert’s Exposed” and author of my own book “If I’m So Successful How Come I Never Get To Be On Top

I believe there is marketing that works, and marketing that wastes your money. I have a formula for how to work out what response you will get, before you even spend the dollars. Now, you’ve just gotta see that!

Here’s just a few of the things you will learn during my Madame Marketing presentation

Exposed... the Biggest, Most Costly Marketing Mistakes Businesses Make!
How to generate between 5 and 10 times what you invest in your advertising.
How to get other people to pay for your advertising costs.
The 2 fastest ways to go broke, and how to make your business bullet proof against them.
The 7 ‘must do’ marketing strategies, that always get results..

 

That all seems like hard work!  

Come on, we are only talking about a few hours of your time to learn the shortcuts that work!  

This is your business.............

..........................your livelihood, it’s worth making an effort –right!  

If you think the cost of the right knowledge to get you through a tough time is expensive – try ignorance and losing everything!  

 

 

Q. But who would this information suit?

 Retailer owners.

 Small Business owners.

 Beauty & Hair Salon Owners.

 Hospitality Owners.

 On-line Business Owners.

 Finance Companies.

Florist Industry.

Car Sales Industry.

 Real Estate Industry.

Tradesman.

 Tourism Industry.

Franchisee & Franchisors.

 

RECESSION PROOF MARKETING

is a stylish set of 4 DVD’s where the marketing experts uncovered their SECRET strategies. A one day workshop filmed in a “closed door” environment, where the Recession Proof Marketing strategies were discussed and exposed. You get to see what actually was revealed in the comfort of your own home. It includes a comprehensive workbook to guide you through the event and help you to retain this valuable information.

At only $197 it’s terrific value.

 Plus bonus FREE products...

 

RECESSION PROOF MARKETING BONUSES....

::BONUS 1: Audio CD recordings of the entire event as WELL! Valued at $197!

 

::BONUS 2:: Audio Interview with Lynn Crowe "Circle Your Wagon" cost effective strategic alliances. valued at $37

 

::BONUS 3:: Audio interview with Belinda Jackson. Blogging and Email Marketing - A Winning Mix. Valued at $37.

 

::BONUS 4:: Law of Attraction in Action. 260 page collaborative e-book by women from around the world with over 100 actions you can take to attract success into your life. Valued $47.

 

::Bonus 5:: Free 7 part course "How to find a niche that makes money". Valued $37.

 


::Bonus 6:: Bill Bartman - named “National Entrepreneur of the Year” by USA Today - exclusive “Recession Proof Your Business” DVD. Bill’s hands on experience to planning your finances and strategy during tough times. Value $49.95.

 


::Bonus 7:: Marketing Breakeven Analyser. CD-rom spreadsheet of how to work out your Marketing Breakeven Costs - before you spend a cent! Value $97.

 

TOTAL BONUS VALUE: Over $497 VALUE for FREE

The cost of any of these experts to consult personally for you for this amount of knowledge and time would be in the thousands of dollars!  At $497 it’s terrific value.



RECESSION PROOF MARKETING



Do not let this economy or any ECONOMY determine the destiny of your business, be armed and BULLET PROOF with the right information.